October 13, 2011
Cognitive dissonance is is a discomfort caused by holding conflicting ideas simultaneously….The phrase was coined by Leon Festinger in his 1956 book When Prophecy Fails, which chronicled the followers of a UFO cult as reality clashed with their fervent beliefs. …Smoking is often postulated as an example of cognitive dissonance because it is widely accepted that cigarettes can cause lung cancer, yet most people want to live a long and healthy life….The tension produced by these contradictory ideas can be reduced by quitting smoking, denying the evidence linking smoking to lung cancer, or justifying one’s smoking. For example, smokers could rationalize their behavior by concluding that only a few smokers become ill, that it only happens to very heavy smokers, or that if smoking does not kill them, something else will.

Cognitive dissonance is is a discomfort caused by holding conflicting ideas simultaneously….The phrase was coined by Leon Festinger in his 1956 book When Prophecy Fails, which chronicled the followers of a UFO cult as reality clashed with their fervent beliefs.

…Smoking is often postulated as an example of cognitive dissonance because it is widely accepted that cigarettes can cause lung cancer, yet most people want to live a long and healthy life….The tension produced by these contradictory ideas can be reduced by quitting smoking, denying the evidence linking smoking to lung cancer, or justifying one’s smoking. For example, smokers could rationalize their behavior by concluding that only a few smokers become ill, that it only happens to very heavy smokers, or that if smoking does not kill them, something else will.

11:03am  |   URL: http://tmblr.co/ZBp-SyAdG0Za
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